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Fall in love: five ways cross-promotions boost your brand

Posted October 11, 2016 by Vicki.

There is a crisp chill in the air, the leaves on the trees are changing color, we’ve traded t-shirts for sweaters, and there’s pumpkin spice stuff everywhere you look. It can only mean one thing: Autumn is here!

Some say summer is the most romantic time of year, but we beg to differ. There’s something about the coziness of fall that makes it a fantastic time to, well, fall in love! Brands, we’re talking to you. Autumn is a great time to fall head over heals into a partnership, and here’s why:

Get noticed!

  • Partnerships boost your brand’s visibility in stores.. We’re talking in-store displays, featured promotion, prominent, out-of-aisle showcasing in front of shoppers, and more. At Dovetail, we build partnerships that get your brand exposure.

We know what we’re doing.

  • Hey, a little experience never hurts when it comes to love. We bring 30+ years of matchmaking experience — you can’t beat that track record. Our professional brand matchmakers know what works in cross-promotion and TIPs, so we can leverage that expertise for your brand.

We handle the details.

  • When your brand works with Dovetail, we’ll sweat the small stuff — so you don’t have to. From coupon details to display specifics, cross-merch management is one less thing on your to-do list. We do the heavy lifting . . . it’s like the perfect date night, only you don’t have to coordinate a thing! Sounds pretty dreamy, right?

Connections, connections, connections.

  • Our business is brand romance, so we have connections to the best brands looking for love. Dovetail’s comprehensive database hooks you up with the perfect partner. Our relationships help create big buzz for our brands.

Our love guarantee.

  • Every smart company has a key distinction, and ours is our Love Guarantee. It’s simple: we don’t submit a bill unless we deliver a signed partner agreement. That’s right. No retainers, no 50% up front, no fine print. We tackle that project with hard work and the belief that we’ll be able to make that magic happen. And then we’ll get paid. Learn more >>

It’s time for your brand to fall in love! Let’s get started!

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